Set the price
Choose the price for access to your subscription. Think about the time you put in, what you plan to share and what feels fair to your audience.
CREATOR TOOLS & RESOURCES
Subscription
Management.
You set your own price and decide what subscribers get. You're in full control of this.
Build a subscription around your work, your pace and the people who want to support you. Keep the offer clear, so everyone knows what to expect.
Your price
Choose what feels right
Your access
Decide what is included
Your offer
Make it your own
MADE FOR YOUR WORK
A subscription that feels like yours.
You know your work and your audience. Set up an offer that fits both, without making things harder than they need to be.
Choose what is included
Decide what subscribers get. A short, honest description helps people understand what they are joining before they pay.
Keep it manageable
Promise what you can keep up with. A steady offer is easier to maintain than one that asks more of you than you can give.
START WITH A PLAN
A good price starts with a clear offer.
There is no single price that suits every creator. Start with a few simple questions and build from there.
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01
What can you share regularly?
Choose an amount and pace you can keep up with.
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02
What should subscribers expect?
Describe what is included in plain words, before anyone joins.
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03
Does the price fit the offer?
Look at the work involved and the value your audience gets.
PRICE WITH CARE
Trust matters more than a renewal.
A subscription is a regular payment. Make the price, what is included and how to stop paying easy to understand. Clear terms help people make an informed choice. [3]
A note on renewals
A 2025 study of ten subscription services found that cancellations rose when people had to take action after replacing a payment card. A renewal by itself does not always mean someone still values the service. [2]
Read the researchA note on pricing
In Stripe's 2023 survey of 1,500 subscription-business leaders, 40% said they planned pricing changes to better meet customer expectations. It is a reminder to review your offer as you learn what your audience values. [4]
Read Stripe's reportRules for subscriptions vary by country. Check the requirements that apply where you and your subscribers live.
QUESTIONS ANSWERED
Subscription basics, plainly explained.
Clear answers to help you decide what works for your page.
Can I choose my own subscription price?
Yes. You set your price and decide what subscribers get. Choose an amount you can explain clearly and feel comfortable offering.
What should I include in a subscription?
That is your choice. Describe what people get in simple terms and make sure your offer matches what you plan to share.
Can I sell one-off content as well?
LokdX also lists Pay-Per-View content as a separate tool for individual purchases. Learn about Pay-Per-View content.
What should subscribers know before they join?
Tell them the price, how often they will be charged and what is included. Make cancellation information easy to find too. The FTC's business guidance explains why a clear way to cancel matters.
How do I decide whether my price is right?
Consider the time involved, the value of what you share and what your audience expects. Stripe's subscription pricing guide explains common approaches, including flat and tiered prices.
YOUR PAGE, YOUR CALL
Ready to build your offer?
Set your price. Choose what is included. Start when you are ready.
FURTHER READING
Sources and references
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[1]
Stripe, “Subscription Pricing: Which Model Is the Right One?” Pricing models and the value of making each offer clear.
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[2]
Liran Einav, Ben Klopack and Neale Mahoney, “Selling Subscriptions,” American Economic Review, 2025. Research on renewal and cancellation patterns across ten subscription services.
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[3]
U.S. Federal Trade Commission, “Does your business offer subscription services?,” September 2025. Business guidance on clear subscription terms and cancellation.
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[4]
Stripe Newsroom, “The state of subscription and billing management,” June 2023. A survey of 1,500 subscription-business leaders; the findings are not creator-specific.
External sources offer general information, not legal or financial advice. Always check current rules for your location.